Why choose .ae?

Local Identity & Trust
A .ae domain instantly shows your business is based in the UAE.
Builds credibility and trust with local customers who prefer dealing with UAE businesses.
Many UAE government entities, banks, and top companies use .ae — it signals authenticity.

Better Visibility in UAE Search Results
Google and other search engines give preference to local TLDs (.ae) for UAE users.
Helps your website rank higher in geo-targeted searches within the Emirates.
More relevant for UAE customers searching for products/services.

Strong Growth & Recognition
As of 2024, over 340,000+ .ae domains are registered — showing rising adoption across industries.
The Telecommunications and Digital Government Regulatory Authority (TDRA) manages .ae, ensuring reliability and governance.
Trusted by businesses of all sizes, from startups to multinationals.

Compliance & Data Sovereignty
UAE businesses often need to comply with local data residency and online regulations.
Using a .ae domain reassures clients that your online presence follows UAE standards.
Wide Availability & Branding Opportunities
Compared to .com or .net, many names are still available under .ae.
Easier to secure a short, brandable, or keyword-rich name that matches your business.

Protection Against Cybersquatting
.ae has a strict domain dispute resolution policy under TDRA.
Helps protect your brand from misuse, imitation, or fraudulent sites.

Show Pride in UAE
A .ae domain shows your commitment to the UAE market and local customers.
Great for marketing campaigns and building a local identity.